Instagram-Driven Hashtag Printers, Mosaics, and Live Feeds for events.

Guest-Generated Hashtag Mosaics

Drive social reach and brand engagement at your next event.


Invite guests to participate and create a billboard-sized work of art – live and in real-time, powered by your event’s social media hashtag. Reach new audiences and turn your activation into opportunity one photo at a time.


User-Generated Content.
Participation is simple. Guests and fans use their own phones, Instagram and Twitter accounts to easily contribute to the mosaic and share their experience with their own friends and fans.

Your Experience.
You want your activation to be perfect. So do we. Every step of the way we provide expert guidance, service and support to make your event a success. Be confident that your brand is in the right hands.

Measure ROI.
Every mosaic photo is an opportunity to engage existing fans and reach new ones. We provide a detailed analytics report of key metrics to measure success and identify valuable new opportunities.

Visa Hashtag Mosaic

How it Works

Create a one-of-a-kind work of art one photo at a time.

Luster take Instagram photo

Smile and Snap.

Your guests snap photos using their own phones and devices from anywhere at your event. From candid moments to big brand spectacles, attendees organically capture your entire activation.

Luster hashtag and post image

Tag and Post.

Attendees post their photos and videos to their own Instagram and Twitter accounts, and add your event’s unique hashtag in the caption – sharing your brand and campaign message with friends and fans.


Print and Place.

Photo stickers are automatically printed and hand-placed in matching mosaic cells. As the mosaic image reveals itself, onlookers are encouraged to take part with their own social contribution.

Isaca logo

“I did this at my event last week for 1,500 IT audit professionals. Our event hashtag, #NACACS, had a reach of 11 million, and our engagement increased by 166% YOY!”

Carly N., Manager, Social Media

IBM logo

“Our clients at IBM were extremely pleased with the activation and event attendees where excited, intrigued and amazed by the entire experience. I’d love to work with Luster again!”

Lorea Dandoy, George P. Johnson
IBM InterConnect

Luster Hashtag Mosaic for McDonald's

Your image. Created by your guests.

You provide the image, we provide the magic. Our image processing algorithm examines each tagged photo and matches its hue and shape to specified pixels from the target image to determine the best placement on the mosaic. The final result is simply stunning.


Choose from a variety of canvas sizes, or customize your own.

No event too large or small - we always complete the mosaic.

Hashtag Mosaic Size Options

Luster events average over 1 million impressions.

Amplify your brand message and reach new audiences.

Luster Hashtag Mosaic Adobe MAX

Adobe MAX Creative Conference



Tagged Photos


Tacobell Hashtag Mosaic at VidCon

Taco Bell at VidCon



Tagged Photos


Target Hashtag Mosaic for Star Wars the Force Awakens

Share the Force at LA Live!



Tagged Photos


Turn-key service. All included.

Be confident that your brand is in the right hands.

On-Site Staffing
Our on-site professional staff not only set up the Hashtag Mosaic and Printers so they are working perfectly, but also make sure your guests are participating, having fun and finding their printed photos.

Unlimited Printing
There are no limits on how many photos your guests can print, and our staff comes fully prepared to keep them flowing throughout your event.

Event Analytics
Our products extend social reach and we can prove it. After the event, you’ll receive a detailed analytics report on just how many new faces you reached and who did the most sharing at your event.

Embeddable & Shareable Digital Gallery
Every rental includes a custom embeddable and linkable gallery that you can add to your website, share on social media, or link to from an email campaign. No limits, and no expiration date.

Set Up & Tear Down
Our experts install Luster technology directly onto your display or wall using residue free mounting brackets. They’re strong and mount to nearly any surface. 

Image Optimization
We want your Mosaic to look its very best, so our in-house creative team makes adjustments and optimizations to the provided image to be sure you get the best result possible. 

Get four Hashtag Printers at no additional cost.

The perfect complement to any Hashtag Mosaic event. Every guest has the opportunity to participate in the Mosaic creation process, and with the addition of our Hashtag Printers, they also get to walk away with a pocket-sized branded keepsake.


Case Studies

The sharing isn‘t over when the last photo has been placed. Watch how these clients captured their mosaic experience.

Purdue University – Day of Giving

Can-Am Spyder – 10 Year Anniversary

World Bank – Annual Workshop

Ready to add some Luster to your next event?


Discover more Luster products.

Looking for event ideas that drive onsite and social engagement? Ask us how we can help.

A mesmerizing kinetic display, made of thousands of flipping discs, designed to stop guests in their tracks.

Onsite printers provide guests with a pocket-sized branded take-away, powered by your event’s hashtag.

Real-time digital stream of your guests’ Instagram and Twitter photos as they capture your event.