Fast Company At OWN
Oprah Winfrey Network | Los Angeles, CA
As a part of Fast Company's FC/LA Creativity Counter-Conference, they arranged a field trip to tour the brand new headquarters for the Oprah Winfrey Network (OWN). Fast Company interviewed OWN Co-Presidents Sheri Salata and Erik Logan, and Oprah Winfrey herself spoke about the network’s future plans. Luster was brought in to add an extra layer of innovation to the event.
Products hired: Hashtag Printers, Live Feed
Impressions
4.8MM
Tagged Photos
163
Dior
Product Launch | Seoul, South Korea
Luster was flown into Seoul, South Korea to be a part of their launch event for Dior Addict, their new plumping ultra-gloss. It included a performance by Jay Park, the wildly popular K-pop star.
Products hired: Hashtag Printers, Live Feed
Impressions
4.8MM
Tagged Photos
434
Australian Open
Melbourne Park | Melbourne
In our second year in a row at the Australian Open, we helped #aoselfie become one of the top 5 trending hashtags in all of Australia. The completed Mosaic was used as a backdrop as tournament winner Novak Djokovic met the press.
Products hired: Hashtag Mosaics, Hashtag Printers
Impressions
11MM
Tagged Photos
14k
Questlove’s Food Salon
NY By Gehry | New York, NY
Questloves food, and Questloves Instagram -- so Luster was a natural fit for his Food Salons. At each Salon, he opens the doors of his NYC apartment and invites a bunch of his celebrity friends to partake in some culinary delights. Each one features a team of the country's top chefs, who create innovative new dishes just for the occasion.
Products hired: Hashtag Printers
Impressions
4MM
Tagged Photos
72
WME
Company Retreat | Carlsbad, CA
William Morris Endeavor (WME) is one of the world's largest talent agencies. Each year, they gather in Southern California for their annual company retreat, including prominent guest speakers such as Bill Clinton, Larry David, and Killer Mike. Each year is topped off with an exclusive concert -- this year it was the Killers and Billy Idol.
Products hired: Hashtag Printers
Impressions
3.7MM
Tagged Photos
212
Country Concert
Fort Loramie, OH
Country Concert is one of the longest-running music festivals, going all the way back to 1981. Instead of giving away branded koozies or bandanas, Coors Light wanted something memorable that people would keep -- and what better way than a photo that was taken there at the festival. In-between each band's set during the line-up of country music legends, the Luster Live Feed was put up on the big screen, to encourage festival-goers to Instagram with the Coors Light hashtag.
Products hired: Hashtag Printers, Live Feed